Story Share & Capture...
You’ve done your empathy work – now what? Sharing and capturing stories will help you crystallize and identify your key findings.
WHY story share-and-capture
- Sharing stories and making those stories into tangible artifacts allows team members to come up to speed about what different people saw and heard in the field. Even if all the team members were present for the same fieldwork, comparing how each experienced it is valuable.
- In listening and probing for more information, team members can draw out more nuance and meaning from the experience than you may have initially realized. This starts the synthesis process.
- Third, in capturing each interesting detail of the fieldwork, you begin the space saturation process. Covering your design space with physical artifacts that connect you to your users helps unite your team around those users.
HOW TO story share-and-capture
- Unpack observations and air all the stories that stick out to you about what you saw and heard during your empathy fieldwork. Each member in the group should tell user stories and share notes in turn. The other members should headline (write down) quotes, surprises, and other interesting bits – one headline per post-it.
- These post-its become part of the team’s space saturation, and can also be physically grouped to illuminate theme and patterns that emerge.